
Rugby Limited Edition Selvedge Jeans
The Rugby Limited Edition Selvedge Jeans ($400) is handcrafted from selvedge denim sourced from the Cone Denim White Oak Plant in Greensboro, NC. The vintage slim-fit jeans are in an ultra-dark indigo wash and feature a belted waist, button fly, five pockets, and a striped silk twill back patch. Also packed in the box is a narrow striped tie.
The Jeans are issued in a limited-edition numbered series and are worth the money since they are destined to become a collectors item.
www.rugby.com
About Rugby:
Rugby is an American clothing brand launched in 2004 by Ralph Lauren. The brand specializes in Preppy/Rugby inspired lifestyle apparel for male and female clientele ages 16 through 25. Rugby also encompasses Rugby Food & Spirits, a small café modeled after the brand and offering dining inspired by the Rugby theme.
Rugby merchandise is available at twelve stores throughout the United States and one international location in Tokyo. The Rugby brand is available exclusive at Rugby stores and online at rugby.com

French luxury house Louis Vuitton kicks off the promotion for the 2011 edition of their latest editions of the Louis Vuitton City Guide.
Since 1998, Louis Vuitton has been giving their views on fashion, design, the arts and gastronomy. Each guide highlights the latest trends and offers unique advice.
Design and packaging of these chic guides was inspired by the Louis Vuitton vintage luggage label found on their holiday trunks. The guides are dark brown to reflect LV’s signature style with pops of bright colors like Pistachio Green, Rosewood and Magenta.
Inside you’ll not only find the best address book for your selected city, but also easy to read maps and helpful illustrations.
The 2011 European Edition Box Set will be released on October 15, 2010 and will feature seven new cities including Oxford and Porto Cervo. The Louis Vuitton guide will be available exclusively at Louis Vuitton stores and website.
www.louisvuitton.com

Ralph Lauren’s ‘Rugby’ brand is going global with it’s first international store which opened in Tokyo. The company’s 4,300-square-foot store occupies a large corner of the sprawling Ralph Lauren flagship store on Omotesando Ave. The Rugby store features mosaic floors and wood interiors.
Rugby, which is lower in price than Ralph Lauren’s other brands (Rugby’s prices are more in line with the ‘Polo’ brand), was created to compete with clothing brands such as Abercrombie & Fitch, Hollister and American Eagle.
Rugby is only one of two brand that Ralph Lauren does not wholesale to retailers, the other being RRL.
www.rugby.com

The Rhinelander Mansion at Madison Avenue and East Fifty Seventh Street has been known as the “Polo Mansion” to the loyal faithful of Ralph Lauren for over twenty years. This week Mr. Lauren gave the press a sneak-peek at the newly renovated third and fourth floors of the mansion. The first and seconds floors will be given a makeover, but remain open during the stores overhaul.
The “Polo Mansion”, the companies flagship store that once housed men’s, women’s and home collections, is about to become a men’s-only store for all of Ralph Lauren’s collections (excluding Lauren by Ralph Lauren and Ralph by Ralph Lauren) with 27,000 square-feet over four floors.
The Fourth floor houses the Black Label and RLX Collections, as well as Polo Golf and Polo Tennis. The Third floor houses the Classic Polo and Double RL. Mr. Lauren has mixed in some product from his limited edition ‘Polo Country Store’ line. The Second floor when completed will house the Purple Label Collection, while the First Level will feature dress shirts, neckwear, furnishings (watches, eyewear) and fragrances.
Ralph Lauren – The Men’s Store
867 Madison Avenue at East 72 Street
New York, NY 10022
Tel. 212-606-2100
www.ralphlauren.com

The first Bloomingdale’s outlet store opened it’s doors on August 20 at the Potomac Mills in Woodbridge, Virginia followed by a second location in Paramus, New Jersey at the Bergen Town Center on August 27. The luxury retailer has decided to name the stores, The Outlet Store. It was rumored that the stores were to be called ‘B-Side’.
This Fall, Bloomingdale’s will open two Florida outlet locations, Dolphin Outlet Center in Miami in October and Sawgrass Mill Outlet Center in Sunrise, Florida in November.
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